After 31 years of dedication, Parkinson’s Resource Organization faced an unforeseen setback in 2020 with the onset of
COVID-19, causing the postponement of our anticipated 30th-anniversary celebration. However, undeterred by challenges,
we are thrilled to finally commemorate our 31st year with great zeal and resilience at the esteemed Renaissance Esmerelda
in Indian Wells.
COVID-19, causing the postponement of our anticipated 30th-anniversary celebration. However, undeterred by challenges,
we are thrilled to finally commemorate our 31st year with great zeal and resilience at the esteemed Renaissance Esmerelda
in Indian Wells.
Donor engagement flyer
Working with PRO's development team, we created a captivating double-sided flyer printed on premium glossy cardstock, which we then delivered to our extensive database of valued donors. Additionally, we utilized email to further extend our outreach by sending out the flyer electronically. Our main objective was to inspire and motivate our donors to donate generously and sponsor our gala.
Social media
These carefully curated posts, images, and messages were designed to captivate our audience and create excitement around our gala event. By strategically utilizing social media and email, we effectively communicated our gala's purpose and value proposition to our supporters, driving increased participation and ultimately contributing to the success of our event.
GALA SLIDESHOW
The gala's theme, "Pearls of Wisdom," inspired a visually stunning slideshow that served as a platform to express gratitude to our donors, showcase the incredible individuals associated with PRO, and offer enticing raffle prizes such as exclusive trips and luxurious rewards.
